While there's little agreement on figures, it appears that K'nex is certainly thriving. But things change - a couple of years ago K'nex, a new type of building set, arrived from the United States and figures suggest that it has already grabbed a 12 per cent share of this lucrative market, with Lego dropping to 70 per cent.
Only Meccano, the number two construction toy, could boast a conspicuous share of what was left, and that amounted to 5 per cent. Lego has done well by having 90 per cent of the market. Last year this increased to over Pounds 92 million, and there is every chance that in 1996 we will spend yet more. In 1994, around Pounds 84 million was spent on construction toys. Roger Frost discovers the joy of building things from assorted bits and pieces, otherwise known as construction kits, and looks at the shift in market leaders for use in school or at home.
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